Briefly, website layout creation means planning, creation and change of websites. Website design conjointly involves data architecture, website structure, interface, navigation technology, website layout, colors, contrasts, fonts and imaging (photography) in addition as icons style.All these web site parts combined along form websites. Often, the meaning of "design" is perceived entirely as a visible side. In reality, web site style includes a lot of abstract parts like usability, ergonomics, layout traditions, user habits, navigation logic and other things that alter the using of websites and facilitate to seek out data quicker.Sometimes the technical facet of website design is stressed in the definition of design. Surely, the trendy website building involves server aspect scripting like php, asp and cgi, websites' visual facet is outlined with hypertext mark-up language and css, user expertise is increased with dynamic javascript and Ajax. Once reprimand individuals with poor technical knowledge, instead of speaking regarding technical details, we tend to think about functionalities, e. g. to what extent it's attainable to update a web site through content management system and that options are visible to users.In classical terms, design describes the visual look of a web site. Traditional approach involves distinction, coloring, balance, emphasis, rhythm, type of graphical components (lines, shapes, texture, color and direction), use of icons, background textures and general atmosphere of overall website design. All these parts are combined with the basic principles of design so as to form an outstanding result that meets the goals set for the website.

Today,we are living in the digital life.Mostly Everyone is connected with internet.Today website is one of the best medium to connect between user and client.It is impossible to connect user and client without online in business.So we make website for our business by which any people visit our website and connect to us and fulfills his requiremnt from any corner of the world.We describe our business through website which make easier for the people to understand and connect with us.It reduces the distance between the client and user.People easliy visit to our website and see the business what we are doing in easy way.People can easliy find his requirement through website.By having a website potentially thousands of people are going to see it. You are able to influence people’s decisions and educate them.And most important things of having website is that Your website runs 24/7 without any supervision or need to lock it up. You can always be there for your customers.Customers can visit on your website any time.To spread our business world wide,we need website.By website we can reach every single people of the world.

Website development is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network).Website development can range from developing the simple static page of plain text to complex web based website such as ecommerce,web design,web content development etc.Website development usually refers to the main non-design aspects of building website:writing markup and coding.Mostly dynamic Website contain Front-end and Back-end Development.Front-end Development refers to constructing what a user sees when they load a web application- the content,design and how you interact with it.This is done by HTML,CSS and JAVASCRIPT.Back-end Development controls what goes behind the scenes of a web application.This can be done by SQL ,ORACLE ,MYSQL etc.With the help of these languages we develop a website.

In simple we can say that developing a Software is called Software development.Software development is the process of designing ,coding and testing in creating and maintaing applications,frameworks,or other software components.Software development is a process by which standalone or individual software is created using a specific programming language. It involves writing a series of interrelated programming code, which provides the functionality of the developed software.Software Development Life Cycle, SDLC for short, is a well-defined, structured sequence of stages in software engineering to develop the intended software product.SDLC provides a series of steps to be followed to design and develop a software product efficiently. SDLC framework includes the following steps:
1. Communication 2. Requirement Gathering 3.Feasibility Study 4.System Analysis 5.Software Design 6.Coding 7.Testing 8.Integration 9.Operation and Maintenance 10.Disposition

Nows a days, many types of business are running in the market and every business man wants that more peoples approch to his business and take interest with their business.So he make a software related to his business in which he describe the process of his working, shares his ideas by which many people can understand his business easily.Today many software is running in the market which are visit by the user.In simply we can say that what we thinks for our project that should be described by making software.Our planning of business how we run,the process everythings should be described in the software.By making software many peoples can approch to your business.By developing software we describe our business structure how it work can be explained.

As usually by name,mobile app development is the process of developing software for the mobile phones.One of the more popular forms of coding in recent times is the creation of applications, or apps, that run on mobile devices like phones and tablets. You probably use a range of different apps in your everyday life.Today is the age of smartphones and many people are using various types of application in mobiles phones.Mobile App development is similar to software development,but it is used for mobile phones.We developed mobile application which runs on our android, windows etc mobile phones.Mobile apps are developed for a certain platform, and the two most popular platforms today are iOS and Android.Android apps are developed with the Java coding language and the Android Software Development Kit, which runs on Mac, PC or Linux. You also need to use an IDE such as Eclipse.

There are three types of mobile App, which are as follow:
(1)Native App : Native App has been developed for use on a particular platform or device. .A native mobile app is a Smartphone application that is coded in a specific programming language, such as Objective C for iOS and Java for Android operating systems. Native mobile apps provide fast performance and a high degree of reliability. They also have access to a phone’s various devices, such as its camera and address book. In addition, users can use some apps without an Internet connection. However, this type of app is expensive to develop because it is tied to one type of operating system, forcing the company that creates the app to make duplicate versions that work on other platforms. Most video games are native mobile apps.Usually, when people hear “Mobile App” they assume you mean Native App. This is a program that runs on a handheld device ( iPhone, tablet, etc) which has a “smart” operating system which supports standalone software and can connect the internet via wifi or a wireless carrier network. Usually people download native mobile apps from app stores such as the apple app store or the Android market.
(2)Hybrid App :Hybrid Apps are like native apps, run on the device, and are written with web technologies (HTML5, CSS and JavaScript). Hybrid apps run inside a native container, and leverage the device’s browser engine (but not the browser) to render the HTML and process the JavaScript locally. A web-to-native abstraction layer enables access to device capabilities that are not accessible in Mobile Web applications, such as the accelerometer, camera and local storage.Hybrid, by definition is anything derived from heterogeneous sources, or composed of elements of different or incongruous kinds. A hybrid app is one that is written with the same technology used for websites and mobile web implementations, and that is hosted or runs inside a native container on a mobile device. It is the marriage of web technology and native execution.
(3)Web App :Web App stored on a remote server and delivered over the internet through o browser. Web apps are not real apps; they are really websites that, in many ways, look and feel like native applications. They are run by a browser and typically written in HTML5. Users first access them as they would access any web page: they navigate to a special URL and then have the option of “installing” them on their home screen by creating a bookmark to that page.In contrast, a mobile web app is software that uses technologies such as JavaScript or HTML5 to provide interaction, navigation, or customization capabilities. These programs run within a mobile device’s web browser. This means that they’re delivered wholly on the fly, as needed, via the internet; they are not separate programs that get stored on the user’s mobile device. Web apps became really popular when HTML5 came around and people realized that they can obtain native-like–functionality in the browser.

We can understand the importance of mobile apps by only this that The number of mobile users today is greater than the number of desktop users.It is not possible that everyone can have a desktop or laptop or we can say that it is not possible to open desktop and laptop everywhere so we make a mobile apps which can be easily open and use anywhere from the mobile, and main things that to carry a mobile is very easy everywhere.We can easliy open the mobile apps everywhere.Mobile apps have the advantage of utilizing features of a mobile device like camera, contact list, GPS, phone calls, accelerometer, compass, etc.Apps can utilize native features of mobile devices to enhance User Experience.The beauty of mobile apps lies in their ability to work even in offline mode.A mobile app can be designed with a lot of elaborate functions, based on advanced gestures like ‘tap,’ ‘swipe,’ ‘drag,’ ‘pinch,’ ‘hold,’ and more.Mobile users spend 86% of their time on mobile apps and just 14% of the time on mobile websites.A well-designed mobile app can perform actions much quicker than a mobile website.

Graphics Designing is the process in which we describe our ideas,process and planning in the form of images and sign.It is like a medium of virtual communication between the people.In Graphics Designing we put our ideas, our business in the form pictures.It is also a very convenient method of understanding the business of the people.We design the graphics according to the our business.We can also say that graphics designing is an art of expressing the ideas or thought of the business of the people.By Graphics designing people are attracted toward the business.Graphics Design enhances your document looks.We put our business ideas by graphics designing in visual communication like brochures,website and movies.Todays banners are the good examples of grahics designing.Today Graphics designing is also the medium of promoting business over the world.Graphics Desgining is mainly used for the GUI( Graphical User Interface) purpose.

There are many graphics designing tools such as:
1.Laptop
2.Desktop
3.Adobe Photoshop
4.Adobe Pagemaker
5.Graphics tablet and Stylus
6.Quality sketchbook or notebook
7.Studio Camera

As we know that,Today is the age of technology.We are surrounded by technology.Some years before when there was not so much developed technologies then we do our bussiness in simple way.But we are now in the digital life.Everythings is now being digitalized.Digital Marketing is the concept in which we do our bussiness online with the help of internet.We promote our bussiness in the digital manner.With the help of digital marketing we reach many peoples in easily manner.Digital Marketing is the concept in which we advertise our business through many digital channels such as email,mobile apps,social media,engines website etc.In simple we can say that digital marketing is the bussiness done over electronic media.

Today is the age of digital life.Almost everyone is connected with the internet.Some years before when there was not so much technology or we can say that everyone was not connected with the internet then that times business and marketing was not a easy task.It is very difficult to connect thousands of people together at a time.But due to digital marketing everyone is promoting their business through internet.Todays many business are running through internet.Digital Marketing is the way to promote the business through communicating medium like website,emails,apps,social media etc.Today businessman described their business in the website by which many peoples can see their business,what types of business it is and many more information through their website in a second.Due to Digital Marketing people can easily see work related business by any corner of the world.It is the simplest way to reach thousands of customers and interacts to each other.It is also the cheapest medium for promoting your business in digital way. Digital Marketing gives you the scope to reach out to many customers at affordable prices. With the change and evolution of modern technologies,small and medium business are doing everything they can to keep up,which can be said true for the best of human society.Digital marketing strategies are affordable.Digital Marketing provides small and medium business the chance to complete and attract their share of targeted traffic.Digital Marketing provides them with a better and such more cost-effective marketing.

SEO-
SEO stands for Search Engine Optimization.It is a techniques by which your website will be listed on top of the search page listing.SEO increases the traffic on your website.It is not the job of search Engine Optimization to make pig fly but It is the job of SEO to genetically re-engineer the website so that it becomes an eagle.
SMO-
SMO stands for Search Media Optimization which is a process of increasing the awareness of a product,brand or event by using a number of social media,outlets and communities to generate viral publicity.Social media optimization includes using RSS feeds, social news and bookmarking sites, as well as social media sites and video and blogging sites.SMO is similar to SEO (search engine optimization) in that the goal is to drive traffic to your Web site.
SEM-
SEM stands for Search Engine Marketing.SEM is a type of Internet marketing associated with the researching, submitting and positioning of a website within search engines to achieve maximum visibility and increase your share of paid and/or organic traffic referrals from search engines.SEM involves things such as search engine optimization (SEO), keyword research, competitive analysis, paid listings and other search engine services that will increase search traffic to your site.